Natural
Clean, accurate colour. Great for faces and family moments. Nothing overdone.
Editorial
Slightly cool, desaturated, contrast-y. The Ferrari look. Understated and considered.
Cinematic
Atmospheric, slightly underexposed. Warm or cool depending on light. Moody and intentional.
Vivid
Punchy, saturated. Poolside, flowers, summer colour. Makes colours sing.
Leica Street
High contrast, graphic. Deep blacks, punchy mids. The classic Leica documentary look — works in colour or B&W.